Social Media Management

The area of ​​social media has expanded so much over the last few years that no company can ignore social media marketing. Due to the constant use of smartphones, including Facebook, Instagram, LinkedIn, TikTok, etc., these channels are particularly well suited to advertising purposes and spreading news. After all, everyone has their smartphone in their hand several times a day and uses it to access social networks . Waiting times or journeys on the train or bus are filled with visits to social networks. Here, for example, you can attract the attention of potential customers.

Social Media Channels We Manage

Adapted to the target group

Tawaasol is focused on researching target groups and personas. This allows us to develop strategies that are tailored to the target group and design social media content accordingly. Personal connection and engagement with the target group play an important role. The clever and strategic placement of paid advertisements or ads must also be well thought out and adapted to the target group.

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Adapted to the target group

Tawaasol focuses on researching target groups and personas. This allows us to develop strategies that are tailored to the target group and design social media content accordingly. Personal connection and engagement with the target group play an important role. The clever and strategic placement of paid advertisements or ads must also be well thought out and adapted to the target group .

Create a Communication Strategy

In order to achieve optimal results with a high success rate in social networks, it is advisable to create a communication strategy . Version 1 is created after the first kick-off meeting, where we brainstorm together. Afterwards, all the important points are summarized in a document, the “Strategy Paper”. This serves as a roadmap and indicates the direction in which we are moving with social media communication.

Ongoing Adjustments

It is important to be willing to constantly adapt strategies. This means that after a certain period of time, the behavior of the target group or the community generated up to that point is analyzed, new findings are evaluated and incorporated into the strategy. This ongoing adaptation and following current trends is usually the key to success.

Content Creation

Content creation is a critical component of social media management, driving engagement, brand awareness, and conversions. It involves producing and curating high-quality visuals, videos, and text tailored to a brand’s audience and platform.

Book a non-binding consultation with Tawaasol

Social media is now an integral part of an online marketing strategy. It offers the opportunity to reach new users, build a community, and push your website. If you or your company would also like to benefit from social media, contact us. In an initial, non-binding consultation, we will answer all your questions on the topic and give you an insight into the possibilities for your business.